Sona

This guide provides a step-by-step process for integrating Bing Ads with Sona. By establishing this connection, you can easily track ad performance, gather valuable insights, and optimize your campaigns with Sona's advanced analytics tools.

Navigate to Connectors under Settings in the left-side navigation bar.

Click the Add New Connector button.

Type Microsoft Advertising in the search bar.

Click the Connect button inside the Microsoft Advertising card.

Log in to your Microsoft account and allow the connection with Sona.

1. Navigate to Connectors under Settings in the left-side navigation bar.
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 ​
2. Click the Add New Connector button.
 ​
 
 ​
3. Type Microsoft Advertising in the search bar.
 ​
 
 ​
4. Click the Connect button inside the Microsoft Advertising card.
5. Log in to your Microsoft account and allow the connection with Sona.

Connecting Bing Ads, listed as Microsoft Advertising in the connector search, lets you track ad performance, gather valuable insights, and optimize your campaigns with Sona's advanced analytics tools.

What does connecting Bing Ads to Sona enable?

Navigate to Connectors under Settings in the left-side navigation bar, click Add New Connector, search for Microsoft Advertising, and log in to your Microsoft account to allow the connection.

Once connected, you can use Microsoft Advertising as a data source for Destinations, such as uploading conversion events from Sona back to Microsoft Ads for better attribution.

What can I do with Bing Ads data once connected?

Learn how to connect Bing Ads (Microsoft Advertising) to Sona to track ad performance and optimize campaigns with Sona's analytics.

Connect Bing Ads with Sona

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Connect Bing Ads with Sona

Overview

Connecting Bing Ads to Sona

FAQs

What does connecting Bing Ads to Sona enable?

Where do I go to connect Bing Ads?

What can I do with Bing Ads data once connected?